【商务英语】去晚了还买不到，超大火鸡腿风靡上海迪士尼

Over nearly a century Disney has exported US culture across the globe, but the company was astonished to find one slice of Americana wildly popular in China -- the turkey leg.
在过去的近一个世纪里，迪士尼将美国文化出口到了全球各国，但是日前迪士尼公司惊讶地发现，一种美国小吃在中国迪士尼受到了疯狂的追捧，这种小吃就是火鸡腿。

The entertainment giant opened its $5.5 billion theme park in Shanghai in June last year, expecting to shift mainly bok choy, Mickey Pork Buns and Minnie Red Bean Buns to hungry customers.
去年6月迪士尼耗资55亿美元的主题乐园在上海正式开张，该乐园本来计划供应的餐点以白菜、米奇肉包、米妮红豆包为主。

"If you go to Disneyland or Disneyworld, we sell gigantic turkey legs -- they're like the size of my arm," Bob Iger, chairman and CEO of the Walt Disney Company, told reporters on Wednesday.
迪士尼公司的总裁兼首席执行官罗伯特•艾格告诉记者说：“如果你去迪士尼乐园或迪士尼世界，我们会卖超大火鸡腿，就和我的胳膊一样粗。”

"And when I heard we were putting them on the menu in Shanghai I thought our group was crazy. Why are we selling turkey legs in China?"
“当我听说上海迪士尼将火鸡腿放在菜单上时，我觉得我们的团队一定是疯了。为什么要在中国卖火鸡腿？”

Iger was quickly proved wrong, however. Glazed in a special Disney-recipe hoi sin sauce, thousands of the turkey legs began selling every day.
然而，很快事实就证明艾格是错的。上海迪士尼每天都能卖掉数千个浇上迪士尼秘制海鲜酱的火鸡腿。

"We were there a few weeks ago for the anniversary and we sold 4,500 in one day. We couldn't buy enough of them," Iger said at a panel for the international press in the company's Burbank, California, studio lot.
在美国加州伯班克影棚区召开的国际媒体小组会议上，艾格说：“几周前我们去上海迪士尼乐园参加周年纪念活动，我们一天就卖掉了4500个火鸡腿。我们都供不应求了。”

Demand for the juicy snack quickly grew to 4,000 units a day in Shanghai alone -- more than Disney's Polish supplier could manage -- and buyers were sent to track down more of the poultry legs in South America.
这款鲜美多汁的小吃仅一天就在上海创下了4000份的需求量——超过了迪士尼波兰供应商的供应能力——最后只好请还想买火鸡腿的进货商去南美看看。

"That surprised us, and there were other things about food that surprised us -- not bad, by the way, just things that we had to adjust to," said Iger.
艾格说：“这一销量让我们都吃了一惊，与火鸡腿相关的其他事情也让我们吃惊——当然这不是坏事，只不过是我们必须适应的新情况。”

Shanghai Disneyland -- Disney's sixth theme park and third in Asia -- pulled in nearly a million visitors within its first month of operation.
上海迪士尼是迪士尼的第六个主题乐园，也是迪士尼在亚洲开办的第三个主题乐园。上海迪士尼在开业首月就吸引了近100万游客。