1.The advertising campaign has been planned to raise awareness of the product amongst the public.
此广告促销计划的目的在于提高产品的知名度。
重点词语:awareness n.①意识 ②认识程度
商务用语:have the awareness of 了解
consumer awareness 消费意识
currency awareness 对币值变化的注意
current awareness 最近资料通告
2.The plan for a new hospital has plenty of government backing in the form of a grant.
新建医院的计划得到政府的大量援助。
重点词语:backing n. 财务支持,赞助
商务用语:backing off 卸(退)下
have the full backing of 得到…的充分支持
financial backing 财政援助
have a large backing 有大批的支持者
3.There is a backlog of orders waiting to be processed.
大批积压定单等待处理。
重点词语:backlog n.积压(的工作或订货)
商务用语:become a backlog 成为积压
acquire (something) as a backlog 获得(某物)作为储备物
4.The department store was $300,000 to the bad in 1997.
那家百货公司在1997年亏损了30 万美元。
重点词语:bad adj.①无效的 ②无用的,作废的 ③亏损的
商务用语:bad debt 死账(无法收回的欠款),坏账
in bad faith 不诚实;存心欺骗
pass bad checks 开空头支票
have a bad name(=get a bad name) 名声不佳
5.The balance of the wages was devoted to new books on flower culture.
剩下来的工资全用来购买花卉栽培的新书上了。
重点词语:balance n.收支差额,余额 v.使均衡
商务用语:balance sheet 资产负债表
balance of payments 贸易支付差额
a bank balance 银行余额
off balance 不稳